Intellectual Property is today an integral part of business strategy across the world. It not only provides business and competitive advantages to businesses, but also enhances financial valuation, revenue generation opportunities, and credibility in the marketplace. For businesses of all sizes ranging from large MNCs and Government Undertakings to SMEs and Startups, IP has emerged as an invaluable business tool.
Among different forms of IP, Patents are considered as most valuable for technology and knowledge driven companies. Patents enable companies to protect their inventions and innovations, gain exclusivity and business value, stop competitors, and enhance valuation. They are particularly valuable for Startups and small entities as they provide them the much-needed exclusivity and advantage to face competition from large companies with extensive financial resources. However, to gain business and competitive advantage from their patents, Startups and small entities must be well versed with how the patent system works, and how to navigate through it for business and commercial success.
Keeping this in mind, Ktech CoE DS&AI is announcing a Masterclass on Intellectual property in association with BananaIP Counsels, a reputed IP Firm in India.
BananaIP is today recognized as a pioneer in the field of Intellectual Property in India, and has contributed significantly to the IP ecosystem in the country through high quality patent services, law and policy contributions, highly cited patent publications, and proactive technology integration.